Meta has begun testing a new feature on Threads that allows users to share long-form text within a single post, the company confirmed on Thursday. According to TechCrunch, this tool enables users to attach a block of text rather than creating a sequence of separate posts to express extended ideas or commentary. The feature, named “text attachment,” was first observed on iOS by app researcher Radu Oncescu, who published a screenshot of the function.
According to the in-app description, the feature lets users attach extended text and use formatting options to present news snippets, book excerpts, and other material that requires additional space. This new tool may help Threads retain writers and creators who typically publish longer content on platforms like blogs or Substack. It also removes the need for workarounds, such as sharing screenshots from a phone’s Notes app, to get around character limits.
Threads user Robert P. Nickson shared an example post, which displays the text attachment as a gray box embedded within the post. Viewers can tap the box to read and scroll through the full content. The feature is similar to X’s (formerly Twitter) “Articles” tool, which also permits users to publish long-form content. However, X restricts this feature to Premium subscribers, while Threads is currently offering its version to all users. This may change in the future.
At present, the Threads feature only supports text, while X also allows for images and video. As Meta continues its testing, support for multimedia attachments may be added later. Meta has confirmed plans to expand the feature’s availability in future updates.
This new long-form post feature joins a broader set of additions that Threads has introduced over the past year, including direct messages, fediverse integration, custom feeds, and AI tools. Threads recently surpassed 400 million monthly active users, two years after its launch, though X remains ahead with over 600 million monthly users, according to past statements by former CEO Linda Yaccarino.
