Hailey Bieber and her husband, Justin, collaborated closely on the musician’s surprise 2025 album, Swag. A source involved in the album’s creation told PEOPLE magazine that the couple is currently celebrating this accomplishment.
“Hailey was by Justin’s side for the whole creation of the album,” the insider revealed. They emphasized that while the public knows Justin as a star and a performer, they will now get to know “the artist that Hailey has known all these years.”
PEOPLE magazine was also informed that the “Baby” singer was finally able to create the album he truly desired after ending his long-term professional relationship with former manager Scooter Braun. (Justin Bieber and Scooter Braun worked together for more than 15 years before concluding their business relationship in 2023.)
Justin’s new creative process allowed him to “run his own show,” selecting his own musicians and producers. He used only live vocals and instruments to achieve a more “stripped-down” musical style. The source stated that “Hailey supported Justin to follow his artistic instincts,” adding, “She helped him to trust himself and do what Justin knew he wanted to do as an artist.”
