As online scams grow more sophisticated, research reveals heightened concern among individuals about their shared online information. According to a Statista report, 39% of people worry about how companies use their data, while 26% utilize VPNs.
Vytautas Kaziukonis, CEO of Surfshark, emphasizes that people underestimate privacy. Seemingly harmless information today can cause future problems. The rise of AI is fueling fraud, as data is essential for scams. AI can impersonate close contacts, a dangerous combination with personal data. Data brokers sell information, accessible to scammers.
Experts recommend clearing browser cookies and limiting shared information. Avoid sharing home addresses, birthdates, and sensitive details online. Use different emails for various sites. Under data protection law, you can request data deletion.
Gus Hosein of Privacy International suggests using VPNs, cookie blockers, and privacy-focused browsers. Karen Renaud notes that privacy policies are complex. She advises clearing cookies and disabling Google tracking.
Companies like DeleteMe and Surfshark remove information from data brokers. Amanda Unterreiner notes people use these services for safety. Saam Collingwood has reduced her online presence and upgraded security software.
While limiting online presence has drawbacks, like reduced contact with old friends, Kaziukonis argues privacy is essential. People claim they have nothing to hide, yet wouldn’t share all emails.