Meghan Markle is causing confusion among her audience due to her volatile shifts in persona. The Duchess of Sussex, who has now transitioned into the realm of an influencer, is raising questions about her PR strategies with her actions.
A source told the Express: “I think we’re seeing the collapse of the Meghan-as-humanitarian narrative.”
“You simply can’t talk about dismantling institutions, advocating for women’s rights and humanitarian causes—and then pivot straight into affiliate marketing, influencer-style brand placements and monetizing your own taste. It’s the kind of jarring contrast that’s hard to ignore.”
Another source said: “Meghan has access, reach, and impact. But the strategy right now lacks clarity, consistency, and direction. She’s no longer blurring lines between personal brand and purpose. She’s blowing them up.”
