Popular social media influencer Talha Ahmad recently used a video to deliver a crucial awareness message regarding the potential risks associated with consanguineous marriage (cousin marriage). He presented this sensitive topic in an engaging and humorous manner, aiming to ensure that a wider audience grasps its serious implications.
Shared on the photos and video-sharing app Instagram, the educational video addresses the scientific complexities of this prevalent practice in Pakistani and other South Asian societies.
In his message, the social media influencer strongly advised young people and families to always get medical tests done before deciding on a cousin marriage. He emphasized that this step is absolutely essential for the health of the future generation and is a significant social responsibility for families.
In the video, Talha Ahmad humorously illustrated the outcome when someone dismissively says, “I’ll marry within the family, what’s the big deal?” He then comically highlighted the increased risk of various congenital and genetic disorders. This humorous approach is a successful attempt to convey the serious message that cousin marriage can elevate the danger of genetic disorders.

